Graham Brown’s quotes

Graham Brown
“It's getting a lot easier to produce a podcast and a lot harder to promote.”
- Graham Brown
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From the article How Leaders Build Trust Fast by Guesting on Podcasts

Graham Brown
“The bottom line is that people follow people, not brands.”
- Graham Brown
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From the article Leaders, Stories and the Future of Brand Trust

Graham Brown
“A good mark of moral character is where they do what's right as opposed to what's popular.”
- Graham Brown
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From the article How Leaders Rebuild Trust After Moral Failures

Graham Brown
“What you need when you introduce a new idea is you need to make it something we already know.”
- Graham Brown
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From the article How Short-Form Stories Help Leaders Explain the Unknown Fast

Graham Brown
“What storytelling really does is influence people not by telling fantastical stories but by telling stories we already know.”
- Graham Brown
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From the article How Leaders Build Trust Fast Through Podcast Guesting

Graham Brown
“Your goal as a Founder is to create certainty in the business.”
- Graham Brown
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From the article Podcast Guesting to Build Trust Fast

Graham Brown
“Storytelling is the big force multiplier in all business.”
- Graham Brown
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From the article Mastering Podcast Guesting with Graham Brown

Graham Brown
“You have to give up comfort to have freedom to experiment.”
- Graham Brown
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From the article What decluttering teaches leaders about focus

Graham Brown
“The real fear is other people. The real fear is what other people will think of you.”
- Graham Brown
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From the article How leaders can make decisions on their own terms

Graham Brown
“The more vulnerable we become, the more people will connect with us.”
- Graham Brown
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From the article How brands can stop hiding behind a marketing mask

Graham Brown
“Robots lift. Human beings serve.”
- Graham Brown
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From the article The leaders AI cannot replace still have to earn trust

Graham Brown
“When people ask you what do you do, you tell them what's on your business card or you tell your story by starting at the beginning, and nobody cares.”
- Graham Brown
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From the article Why business stories should start with the problem

Graham Brown
“We can't just do this automation with no understanding of how that's going to free up time or create this very human experience.”
- Graham Brown
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From the article Use AI to remove the work that gets in the way of human connection

Graham Brown
“To be a good leader is to tell stories that help people understand where they need to go next.”
- Graham Brown
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From the article The leadership story you already have is worth telling

Graham Brown
“If you want to get really good at telling stories, then you have to get on stage more.”
- Graham Brown
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From the article Leaders learn storytelling where they can fail and get feedback

Graham Brown
“The power of a podcast is not content, it's about connection.”
- Graham Brown
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From the article Why a business podcast should start with the meeting not the audience

About Graham Brown

Graham Brown, podcast guest

Author and Podcast Guesting Specialist for Corporate Leaders

3,000+ Podcast host & guest appearances16 books Published author250+ clients Served across 60 countriesUniversity of Sussex AI & Cognitive Psychology graduate

Graham Brown is an author and founder of Podcast Guesting Pro who helps corporate leaders, founders, and storytellers get booked on aligned podcasts and build thought leadership.

He began his career studying youth mobile behaviour and founded mobileYouth in 2001 to understand youth marketing and mobile culture; that early work serving clients such as Nokia, Vodafone, MTV, and Disney shaped his focus on audience insight.

Over time he moved from youth research into audio after seeing business leaders struggle to communicate authentically at scale, which led him to found a full-service corporate podcast agency and develop programs to train hosts and producers.

His route into podcasting combines formal study in Artificial Intelligence and Cognitive Psychology at the University of Sussex and Entrepreneurship training at Harvard Business School Online with decades of client-facing agency work.

He helps corporate leaders, startup founders, and storytellers find their voice. He leads Pikkal & Co, an award-winning corporate podcast agency, and runs Podcast Guesting Pro.

He previously hosted Asia Tech Podcast and previously grew mobileYouth to over 250 clients in 60 countries; his agencies operate from Singapore with partner studios across Australia, Austria, Canada, Croatia, Ireland, Sweden, the UAE, the UK, and the USA.

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Thought Leadership with Graham Brown
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The Leadership Communication Show with Michael Piperno· Listen to Graham Brown on air