About Graham Brown
He began his career studying youth mobile behaviour and founded mobileYouth in 2001 to understand youth marketing and mobile culture; that early work serving clients such as Nokia, Vodafone, MTV, and Disney shaped his focus on audience insight. Over time he moved from youth research into audio after seeing business leaders struggle to communicate authentically at scale, which led him to found a full-service corporate podcast agency and develop programs to train hosts and producers. His route into podcasting combines formal study in Artificial Intelligence and Cognitive Psychology at the University of Sussex and Entrepreneurship training at Harvard Business School Online with decades of client-facing agency work.
His work spans 15 years helping corporates, startup founders, and storytellers find their voice. He has led Pikkal & Co, an award-winning corporate podcast agency, for over seven years and has run Podcast Guesting Pro for five years. He hosts Asia Tech Podcast with 503 episodes and previously grew mobileYouth to over 250 clients in 60 countries; his agencies operate from Singapore with partner studios across Australia, Austria, Canada, Croatia, Ireland, Sweden, the UAE, the UK, and the USA.
On a practical level he designs and produces enterprise and government sector podcasts, books guests through Podcast Guesting Pro with a stated booking offer of 24 podcasts in six months, and runs The Podcast Accelerator mastermind for hosts and producers. His clients include management consultancies, investment banks, founders, and CEOs who need repeatable formats and measurable audience reach. Day-to-day work combines strategy, production oversight, guest booking, and live-streamed interviews to create thought leadership assets for senior leaders.
His central thesis is that human-first storytelling wins in an age of machine-driven communication; he blends insights from AI and cognitive psychology with brand storytelling to make leaders more relatable and memorable. He advocates enterprise podcasting as a durable format for leadership communication and positions podcasting as a strategic channel for building Brand Love. He is the author of Podcasting for Brands and uses that book and his agency frameworks in trainings and masterclasses.
As a podcast guest, Graham Brown shows up as a host-turned-producer who translates enterprise podcast strategy into practical steps and examples; audiences get actionable tactics to launch or refine brand podcasts, practical guidance on securing aligned guest bookings, and frameworks for human-first communication in the age of AI.
Latest video
Jamcast by Pikkal - a podcast about storytelling
Latest episodes
Episode #76: The Future of Leadership: AI Innovation, Storytelling Mastery, and Human Connection with Graham Brown
The High-Performance CEO Show
Interview with Graham Brown
The Leadership Communication Show with Michael Piperno
Thought Leadership with Graham Brown
The Leadership Communication Show with Michael Piperno
Key topics
How Leaders Can Use Podcast Guesting to Build Trust Fast
Many CEOs and founders struggle to quickly establish credibility and trust with new audiences without lengthy campaigns or costly advertising. They seek efficient, authentic ways to connect and be seen as thought leaders. Graham Brown’s Podcast Guesting Pro specializes in securing multiple aligned podcast bookings in a short timeframe, focusing on authentic storytelling rather than self-promotion. His system draws from years of booking diverse leaders and designing guest narratives that resonate deeply, rapidly accelerating audience trust and familiarity. Listeners will walk away with concrete tactics for selecting the right podcasts, shaping compelling guest stories, and pacing appearances to build genuine connections quickly. Graham’s approach empowers leaders to leverage guest spots as strategic trust-building milestones.
Why Podcasting Challenges Executive Comfort Zones
Many corporate leaders feel uneasy stepping into the podcast spotlight; they often expect formal presentations and rehearsed speeches but find the conversational nature of podcasts disarming. This discomfort leads to communication that feels scripted and distant, limiting authentic connection with their audience. Drawing on over 15 years of experience bridging formal communications with podcasting's informal style, Graham Brown has guided executives through this shift. His work with top CEOs reshapes their approach to storytelling, encouraging spontaneity and genuine dialogue. His frameworks integrate cognitive psychology insights to help leaders become more relatable without sacrificing authority. Listeners will gain a clear understanding of how stepping outside typical business communication norms on podcasts enhances approachability and trust. Graham reveals practical techniques for leaders to embrace vulnerability and natural conversation, transforming their public presence and improving audience engagement.
The Power of Business Storytelling in the Digital Age
Graham Brown can discuss the transformative impact of storytelling on brand building, emphasizing the need for authenticity and relatability in a world dominated by digital noise. Drawing from his extensive experience, he can share insights on how compelling narratives create lasting connections with audiences and customers.
View all topics →
Latest video
Jamcast by Pikkal - a podcast about storytelling
Latest episodes
Episode #76: The Future of Leadership: AI Innovation, Storytelling Mastery, and Human Connection with Graham Brown
The High-Performance CEO Show
Interview with Graham Brown
The Leadership Communication Show with Michael Piperno
Thought Leadership with Graham Brown
The Leadership Communication Show with Michael Piperno
Key topics
How Leaders Can Use Podcast Guesting to Build Trust Fast
Many CEOs and founders struggle to quickly establish credibility and trust with new audiences without lengthy campaigns or costly advertising. They seek efficient, authentic ways to connect and be seen as thought leaders. Graham Brown’s Podcast Guesting Pro specializes in securing multiple aligned podcast bookings in a short timeframe, focusing on authentic storytelling rather than self-promotion. His system draws from years of booking diverse leaders and designing guest narratives that resonate deeply, rapidly accelerating audience trust and familiarity. Listeners will walk away with concrete tactics for selecting the right podcasts, shaping compelling guest stories, and pacing appearances to build genuine connections quickly. Graham’s approach empowers leaders to leverage guest spots as strategic trust-building milestones.
Why Podcasting Challenges Executive Comfort Zones
Many corporate leaders feel uneasy stepping into the podcast spotlight; they often expect formal presentations and rehearsed speeches but find the conversational nature of podcasts disarming. This discomfort leads to communication that feels scripted and distant, limiting authentic connection with their audience. Drawing on over 15 years of experience bridging formal communications with podcasting's informal style, Graham Brown has guided executives through this shift. His work with top CEOs reshapes their approach to storytelling, encouraging spontaneity and genuine dialogue. His frameworks integrate cognitive psychology insights to help leaders become more relatable without sacrificing authority. Listeners will gain a clear understanding of how stepping outside typical business communication norms on podcasts enhances approachability and trust. Graham reveals practical techniques for leaders to embrace vulnerability and natural conversation, transforming their public presence and improving audience engagement.
The Power of Business Storytelling in the Digital Age
Graham Brown can discuss the transformative impact of storytelling on brand building, emphasizing the need for authenticity and relatability in a world dominated by digital noise. Drawing from his extensive experience, he can share insights on how compelling narratives create lasting connections with audiences and customers.
View all topics →