Building a Business Without Missing a Son's Childhood

Building a Purpose-Led Birth Business: Nadine grew a motherhood business alongside solo parenting and community needs.

For more than two decades, Nadine has built a business around birth, motherhood and service - while raising her son as a solo mother. Her story offers a different conversation about entrepreneurship: what happens when your business isn't simply a career, but something deeply connected to your purpose and your life?

Nadine didn't set out to build a movement. She responded to what women needed, created the birth education she wished she'd had herself, and spent years allowing the community to shape and grow the business. Now, after 20+ years, a book four years in the making and a new chapter of mentoring and training birth professionals, she's asking a bigger question: What does it mean to build a business that becomes part of your legacy?

About Nadine Richardson

Nadine Richardson, podcast guest

Childbirth Educator, Author & Founder of She Births®

She Births® Founder & CEOShe Births Published author20+ years Doula & birth educator15,000+ Parents taught since 2008

Nadine Richardson is changing the conversation around birth - from something women are expected to simply get through, to an experience they can prepare for, understand and actively participate in.

Nadine Richardson is the CEO and Founder of She Births®, and author of the new book She Births. Her work sits at the intersection of science, childbirth education and the lived experience of becoming a parent. Nadine thinks we've been asking the wrong questions about birth. It's not about “natural or medical?” but rather “prepared or not?” A beautiful birth is about values, goals and safety with respect. All three are critical to every family having a beautiful birth, wherever they are in the world.

At the heart of Nadine’s approach is the belief that birth is about more than meeting a baby - it is also about meeting a new version of ourselves. Birth can be an opportunity to discover our authenticity, our strengths and our “superpowers”. For Nadine, this idea reaches far beyond childbirth itself. Whether we're birthing a baby or an idea, mothering another person or ourselves, we are all continually becoming more of who we truly are. Life unfolds along a continuum that carries us towards our wiser selves.

View profile →

Book Nadine Richardson for your show

Request an interview →