Don‘t overcomplicate MarTech - Lee Hackett, CEO at BluprintX

Lee Hackett is the Group CEO of Bluprintx, a global consultancy helping mid-market and enterprise businesses turn technological complexity into competitive advantage. With a proven track record across the UK, US, APAC, and the Middle East, Lee works at the intersection of strategy, sales, and technology - guiding leadership teams through AI adoption, digital transformation, and scalable growth.

Lee brings sharp, real-world insight to conversations around the convergence of marketing, sales, and service. He advises businesses on how to deliver enterprise-grade outcomes through integrated, data-led strategies. Under his leadership, Bluprintx has become a trusted partner to some of the world’s most influential platforms, including Adobe and Salesforce, further cementing its reputation for delivering measurable business impact at scale.

A former professional footballer, wellness advocate, and father of three, he leads with a balance of performance and perspective. He speaks openly about staying mentally clear while scaling companies, living with intention as a leader, and bringing athletic discipline into the boardroom. With the addition of his personal experience of over 20 M&A transactions across both the buy and sell side, his perspective is especially valuable for founders, executives, and investors alike.

Whether discussing AI readiness, sales enablement, operational strategy, or deal execution, Lee delivers stories and strategies that resonate with forward-thinking leaders.