
Retirement Mindset Mentor, Creator of The DARE Method® Author and Speaker
12 Award-winning books authored30 days Silent retreat that sparked his reinvention52 Age when a diagnosis led him to semi-retireDARE Method® Reinvention framework created
George Jerjian is a retirement mindset mentor who helps people rebuild meaning and direction after full-time work ends. Early in his work with retirees, he noticed a pattern. Most people prepare hard for the financial side of retirement, then get blindsided by what money cannot organise. There is instability when a job title disappears, and there is opportunity in the space it leaves behind. George calls that turning point the Identity Renaissance, and it sits at the heart of everything he teaches.
George did not arrive at this work from theory. At 52, he received a life-threatening diagnosis that led him to semi-retire. When the diagnosis proved wrong, he expected life to snap back into place. Instead, he spent years drifting, restless and uncertain, and surprised by how disorienting freedom can feel when identity has been tied to a role. A 30-day silent retreat became the reset. It gave him the pause to listen, follow his intuition, and eventually unretire, choosing a more intentional second act.
That lived experience became a framework. George created the DARE Method® to guide people through reinvention in later life, moving from confusion to clarity with practical steps and grounded self-inquiry.
GEORGE JERJIAN is a mindset mentor, author, and speaker, who semi-
retired after being given six months to live by his oncologist. Thankfully, the diagnosis was wrong and as soon as he could, he “unretired” and set to work helping his tribe of baby boomers to do the same. George holds a business degree from Bradford University Management Centre in England, and a master’s degree in journalism from New York University. With over 40 years of business experience, he has worked as a Chartered Marketer, a partner in a US commercial real estate venture, and a nancial advisor. An Emmy-award-winning producer, a Distinguished Toastmaster and author of 12 books, George’s most recent works – Spirit of Gratitude, DARE to Discover Your Purpose and Odyssey of an Elder - form a trilogy focused on creating a new beginning after retirement.
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Guest: George Jerjian
Forward From 50 podcastRetirement is a turning point, not an endingAug 2026Play episode →
Growing Older with GustoHow To Unretire And Build A Fulfilling Second Act with George JerjianAug 2026Play episode →
Sustainable SuccessRetirement isn't the end—it's the beginning of a new odyssey | Business Influencers - 246Jul 2026Play episode →
Message in the Middle: Midlife Women, Reinvention & Personal GrowthRetirement, Reinvention, and the Search for Purpose with George JerjianJul 2026Play episode →
Mid-life Men: the mental health podcastWhy Do Men Lose Themselves In Retirement? with George JerjianJul 2026Play episode →
The Personal Success Podcast with Ryan WattsRetire, Refire, Rewire: George Jerjian on Purpose After RetirementJun 2026Play episode →
The Deep Wealth Podcast - Unlock Your Deep Wealth In Business and LifePost-Exit Entrepreneur George Jerjian: The Real Killer in Retirement (It’s Not Money) (#538)Apr 2026Play episode →
The Aging Well PodcastUnretire with Purpose: Rethinking Retirement for a Longer Life | George Jerjian | Ep. 384Apr 2026Play episode →
Retire TodayDARE to Re-Think Retirement with George JerjianMar 2026Play episode →19+ podcast & stage appearances. Remote or in studio, broadcast-grade audio.