John Rossman

John Rossman stands at the intersection of innovation, digital strategy, and business leadership. As an early Amazon executive, he left an indelible mark by playing a key leadership role in launching and scaling the Amazon Marketplace. He has served as a senior technology advisor at the Gates Foundation, senior innovation advisor at T-Mobile, and in several other senior operating roles.

Today he is an author, leading keynote speaker on leadership for innovation and transformation, and advisor. John is an operator and builder whose love is diving into business problems and customer needs, designing innovative solutions and business models leading to durable enterprise value.

Author of the best-selling books “The Amazon Way: Amazon’s 14 Leadership Principles” and "Think Like Amazon: 50 1/2 Ideas to Become a Digital Leader" In these durable best sellers, Rossman lays out the leadership, culture, strategy, and operating concepts we can all learn from. When Rossman takes the stage, audiences are treated to an immersive experience filled with thought-provoking principles, actionable tactics, and invaluable takeaways, making each of his keynotes an impactful journey into the realms of innovation and digital leadership.

"Big Bet Leadership: Your Transformation Playbook for Winning in the Hyper-Digital Era" John Rossman's newest book, "Big Bet Leadership," offers more than a theoretical discourse on digital transformation—it provides a pragmatic playbook for achieving systematic innovation and transformational success in the era of AI. In a landscape inundated with literature on digital disruption and agile methodologies, "Big Bet Leadership" stands apart by offering actionable strategies tailored for the hyper-digital era. This book is not just about keeping pace with change; it's about architecting change that propels organizations into a future of sustained relevance and differentiation.

Drawing on his wealth of experience, John guides readers through a comprehensive framework that empowers leaders to orchestrate strategic bets with confidence. In an era defined by rapid technological evolution, "Big Bet Leadership" equips organizations with the tools they need to not only navigate the digital terrain but to thrive in it.