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Stop Thinking About Writing a Book and Start Writing It

Start Writing Your Book: A simple plan helps aspiring authors turn ideas into finished books.

“I should write a book one day.”

How many people have said those words - and then spent years thinking about it without ever finishing a single chapter?

Cassie Welford knows exactly why that happens.

With nothing more than a GCSE in English, Cassie never had formal writing qualifications or a background in publishing. Yet she has gone on to publish nine books, mentor more than 70 authors and work as a ghostwriter.

Her experience has taught her that most aspiring authors don't need more talent, more time or another writing course. They need a simple plan that gets the book out of their head and onto the page.

As the author of Share Your World – How to Write a Life-Changing Book in 60 Days, Cassie shares practical strategies for choosing the right story, getting started, overcoming the fear of “who am I to write this?”, structuring a book and actually getting it finished.

This is a practical, motivating conversation for anyone who has been thinking about writing a book for years but keeps finding a reason not to start.

Cassie's message is simple:

You don't need to be a qualified writer to have a message worth sharing. You need a plan - and the decision to make it happen.

She'll give listeners practical steps they can start using immediately, so they leave with far fewer excuses and a clear path towards sharing their message with the world.

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About Cassie Welford

Cassie Welford, podcast guest

Helping experts turn their expertise and stories into powerful conversations that build connection, credibility and authority.

9 Published books500+ Five-star book reviewsBBC Morning Live Featured sharing her mum's Alzheimer's journey2014 First book published

Cassie Welford is a multi-published author, keynote speaker and strategy specialist who helps people connect through conversation, share their stories and become known for the message within them.

A nine-time published author with more than 500 five-star book reviews, Cassie has built her career around storytelling, publishing, speaking and creating meaningful conversations. After closing her author-mentoring business, she moved into the podcast industry, working with a podcast agency and developing her expertise in strategy, storytelling and thought leadership.

Cassie is an experienced keynote speaker who has spoken multiple times on BBC Radio and has been featured in both local and national press. She understands how to take the experiences, knowledge and ideas someone has and turn them into stories and conversations that create trust, credibility and genuine connection.

Her passion is helping people move from having a story to becoming known for the message within it - using conversation to build visibility and authority without losing the human story behind the expertise.

Cassie is also a passionate advocate for dementia and Alzheimer’s awareness, following the loss of her mum to Alzheimer’s disease. Through her book I’ve Lost My Mum, speaking and sharing her own experiences, she continues to raise awareness of the realities faced by families and caregivers.

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