Nuttha Goutier · 10 October 2025

Founder and CEO of Sabai Thai Spa
20+ years Leading a Thai-inspired wellness brand7 Sabai Thai Spa locations openedAward-winning Sabai Thai Spa brandFounder Sabai Thai Spa
Growing up in a Thai village without running water or electricity, Nuttha Goutier saw healing as part of life, not a luxury. Days spent gathering herbs with local healers and learning from her grandmother taught her that wellness was about community, presence, and simple daily practices. When she moved to Canada, she was struck by how spas often felt sterile, rushed, and focused on transactions instead of connection. She dreamed of creating a space where guests felt welcomed like family, somewhere that could bring the sensory richness of Thai hospitality to a new place.
Nuttha opened Sabai Thai Spa to offer guests more than a service: from warm greetings to calming scents, every element was chosen to help people slow down and feel cared for. The immediate response from the community confirmed the need for a spa that offered genuine warmth. Over nearly two decades, she has expanded Sabai Thai Spa into a franchise recognized for its immersive Thai-inspired environments and consistently attentive service.
Through franchising, Nuttha aims to make wellness a regular part of life for more people, helping communities embrace massage and self-care as everyday practices rather than rare indulgences.
Watch video
Scaling People-First Leadership: Culture Strategies That Drive Franchise Growth
How Nuttha Goutier Turned a Thai Harvest into a Wellness Empire | Mirror Review |
TFN Presents: The Community Episode 13: Nuttha Goutier from Sabai Thai Spa
Short Film: A Tribute to the Traditions that Shaped Me
Season 9 Episode 4 | Thai-ing the Knot23+ podcast & stage appearances. Remote or in studio, broadcast-grade audio.