What executives misunderstand about scope creep and why it keeps coming back

Scope creep isn’t a team failure-it’s a leadership failure to define what success actually means. Richard shows how vague priorities and untested assumptions invite endless expansion disguised as “improvement.” The episode reframes scope creep as a governance problem, not a project management one.

About Richard Broo

Richard Broo, podcast guest

Project Management Turnaround Specialist and Founder of True North PMP Consulting

40+ years Successful global leadership experience$22.2M Sale achieved after stabilizing a failing medical packaging businessPMP Certified Project Management ProfessionalCorporate & collegiate Project management educator

Richard Broo has spent more than four decades inside complex organizations watching projects quietly drift off course, often long before leadership realizes anything is wrong. His career work spans Fortune 500 companies, mid-market firms, and private-equity-backed businesses, where he is repeatedly brought in to resolve project related issues when internal project teams are at a loss and outcomes are on the line.

Richard has expertise in product management, project management, new product development & commercialization, and operations. He has served clients in the plastics, flexible/rigid packaging, automotive/heavy truck, consumer goods, electrical/electronic, building & construction raw materials, industrial manufacturing, and medical equipment industries. Based upon his career accomplishments, he became an expert to resolve projects experiencing budget overruns, scheduling delays, scope creep, stakeholder issues, poor team dynamics, and projects failing to deliver intended results. He has guided organizations through high-risk inflection points, including stabilizing a failing medical packaging business, leading it through a controlled bankruptcy to a successful $22.2M sale.

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Project Recovery: Eliminating the Bottlenecks of Misalignment and Restoring Predictable Delivery
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