The Importance of Sales Enablement

According to a recent survey, companies with a formal sales enablement program see a 32% higher win rate. Dave Elsner can speak to the importance of sales enablement and how his coaching and training programs can help companies achieve better results.

About Dave Elsner

Dave Elsner, podcast guest

Tech Sales Coach

35+ years Technical sales experience50+ companies Reached through sales coaching and workshops22-step cadence Modern prospecting framework for SDR and BDR teamsThousands Sales professionals trained

Dave Elsner is a seasoned sales professional with over 35 years of experience in technical sales. He has held positions in sales, management, Director, RVP, SVP, and EVPS for 30 years with Dimension Data and A&T. Dave's passion for developing, enabling, mentoring, and coaching sales teams to greater success led him to establish "The Tech Sales Coach."

As the founder of The Tech Sales Coach, Dave has impacted over 50 companies and thousands of sales representatives and sales engineers with his Social Selling and Sales Methodology workshops. His coaching helps sales teams improve their Connections, Conversations, Relationships, Leads, Discovery, Qualifications, Deal Development, Negotiations, and Results.

Dave's expertise in sales methodology training is based on his belief in "Customer Centric Selling" methods, which hit every stage of sales. He works with sales teams to implement a consistent, repeatable sales process that is customized with their solutions. Dave also offers Social Selling Workshops, Sales Engineering Sales Training, and Modern Prospecting for SDR/BDR Teams.

Dave's workshops are designed to help sales teams improve their skills and achieve better results. His Social Selling Workshop, for instance, helps increase conversations and convert them into more opportunities.

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