Why Landlords Lose Money Sticking to Standard Lets

Dan Norcross is the Founder and CEO of Regal Relocations, a UK-based serviced accommodation provider specialising in housing long-term contractors, business professionals, tourists, and relocation clients. From managing his first rental property to overseeing a portfolio of seven serviced units generating over £20,000 in monthly revenue, Dan has built his success on a straightforward principle: create win-win partnerships between landlords, investors, and guests.

After a 20-year engineering career with Jaguar Land Rover, Dan left corporate life in search of more time freedom, financial stability, and a business that could support his family for generations. He explored ventures from home renovations to running a Cornish butcher shop before finding his stride in property. Within 24 hours of spotting a gap in the contractor accommodation market, he secured the keys to six houses — all unfurnished — and had them guest-ready within weeks.

Today, Dan works with landlords to transform underperforming properties into profitable serviced accommodation, offering guaranteed rent, full management, and the potential for higher yields than standard AST lets. He also partners with investors through creative financing and joint ventures, delivering strong returns while expanding his portfolio without using his own capital.