Interview questions Blair is ready to dig into. Copy them, tweak them, or bring your own.
1Why do so many established businesses overlook the profit potential of launching products under their own brand?
2What does a business need in place before private labelling becomes a genuine commercial opportunity?
3How did changing who owned the brand and margin help your company disrupt the Australian automotive dealership market?
4What can other business owners learn from the model that helped you capture approximately 65 percent of that market?
5Why is an existing distribution channel often more valuable than having a completely original product idea?
6What are the biggest mistakes entrepreneurs make when launching a private-label product range?
7Why do you encourage businesses to begin with three or four products rather than launching a large range?
8When does Australian manufacturing offer a stronger commercial advantage than sourcing products overseas?
9How has growing up inside a second-generation family business shaped the way you approach risk, innovation and long-term growth?
10Which industries do you believe have the greatest untapped opportunity to create new revenue through private-label products?