Break Away from the Rat Race

Unlocking the Digital Goldmine

Matt Raad · October 15, 2023

Entrepreneur · Finance · Leadership · Artificial Intelligencein

Interview with Matt Raad

Unlocking the Digital Goldmine — Matt Raad

Podcast: Break Away from the Rat Race

October 15, 2023

Welcome to another thrilling episode of Break Away From The Rat Race! 🎙️ In this installment, we have the privilege of hosting an extraordinary guest, Matt Raad. Matt's journey is nothing short of extraordinary, as he's taken a rather unconventional path to attain financial…

GO TO SPOTIFY →

Key topicsNo Followers, No Problem: How Millennials Are Building A Successful Future-Proof IncomeMost online income advice tells millennials the same thing: start a YouTube channel, grow an audience, post every day, build a personal brand. For a lot of people, that advice is exhausting before it even begins. Matt Raad offers a fundamentally different model, one where you don't need followers, a camera, or a content calendar to build real online income. Drawing on decades of buying and growing websites that already have traffic and revenue, he talks about why buying digital assets is the smarter, quieter alternative to the creator grind, and why more millennials who hate the idea of "going viral" are building serious cash flow without ever putting themselves on camera. Digital real estate is the asset class priced out millennials can still enter Real estate has become the wealth-building default, but for younger investors the numbers often do not stack up without huge debt and years of pressure. Matt introduces a different asset lens: websites and online businesses can be bought, improved, monetised, and sold without needing a million-dollar mortgage. Because he and Liz have spent 18 years applying business renovation principles to websites, he can explain the mechanics in plain language rather than hype. This gives investing and FIRE audiences a fresh conversation about ownership when property feels increasingly out of reach. The new burnout is earning good money and still feeling trapped Many burnt-out professionals are not failing financially on paper, yet they still cannot see a path to freedom because the mortgage, rent, commute, childcare, and career pressure consume everything they earn. Matt sees this pattern in millennials, vets, engineers, FIFO workers, teachers, and professionals who look successful but feel boxed in. He can speak to the moment when someone realises a pay rise will not solve the deeper problem because they still do not own the engine producing their income. That makes this a strong fit for lifestyle, career-change, and freedom-focused podcasts. View all topics →

About Matt Raad

Matt Raad, podcast guest

Digital Investor and Educator on Building Online Income for Life on Your Terms

30 Years Entrepreneur & business investorSince 2008 Website investing pioneer100–800 Live & online event audienceseBusiness Institute CEO & Co-Founder

Matt Raad is a 30-year entrepreneur, digital investor, and CEO & Co-Founder of eBusiness Institute, Australia’s leading digital skills training organisation. After starting his career as a zoologist studying kangaroos in the Australian outback, Matt rejected the conventional path and built wealth with his wife Liz by buying, growing, and selling businesses instead of relying on property, a corporate career, or the traditional wealth playbook.

Eighteen years ago, Matt and Liz took that same business-buying approach online and became pioneers in buying, renovating, and selling websites as digital real estate. Today, Matt is one of the leading voices helping millennials, burnt-out professionals, and aspiring entrepreneurs build AI-leveraged digital businesses they own, control, and can one day sell as 6–7 figure assets.

Matt’s message is especially timely for a generation that has been sold a path that no longer works: expensive degrees, insecure careers, unaffordable property, and income that disappears the moment they stop working. Through eBusiness Institute and the Digital Investors Podcast, he teaches people how to earn while they learn, use practical digital and AI skills, create cashflow from home, and build real future security through ownership.

A regular guest on major business and wealth podcasts including Rich Dad Radio, Entrepreneurs on Fire, and RASK, Matt brings a rare mix of contrarian thinking, practical strategy, and lived experience.

View profile →

About this episode

Welcome to another thrilling episode of Break Away From The Rat Race! 🎙️

In this installment, we have the privilege of hosting an extraordinary guest,Matt Raad. Matt's journey is nothing short of extraordinary, as he's taken a rather unconventional path to attain financial freedom. Starting with humble beginnings, he embarked on a remarkable journey to build a high cash flow portfolio through the acquisition and sale of businesses.

But Matt's story doesn't stop there. Alongside his wife Liz, they've ventured into the world of website investing, pioneering the art of buying, building, and renovating websites. Today, they teach beginners how to achieve 6 and 7-figure incomes using this digital asset strategy.

In this episode, you'll gain insights into Matt's entrepreneurial and investment journey, which took him from being a zoologist to a business buyer, expanding into multi-million-dollar mergers and acquisitions, and transitioning into the tech and digital landscape. For the past 27 years, Matt and Liz have successfully collaborated as a team, and their mission is to inspire others to replace their incomes with highly leveraged, high cash-flow, location-independent digital skills.

Here are some of the compelling topics we'll delve into during this conversation:

🌐 How To Buy And Renovate Websites For Income & Assets

💰 How To Replace Your Income Within 12 Months Using Websites

🏡 How To Buy, Renovate and Sell Online "Real Estate"

💼 How To Create Multiple Streams Of Income Using Digital Assets

🔍 How To Use SEO To Build A Million Dollar Portfolio

👫 How To Work With Your Partner To Build A Successful Business Together

💸 How To Make A Million When You've Never Earned More Than $100K

🌴 How To Transition From A High-Paid Corporate Job To A Laptop Lifestyle

If you're intrigued by website investing, digital assets, and the world of online business, this episode is a must-listen! Matt Raad's journey is nothing short of inspirational, and his insights into the digital frontier are invaluable.

Whether you're an aspiring entrepreneur or a seasoned business pro, this episode will provide you with a wealth of knowledge and practical advice. Hit that subscribe button and prepare to embark on a journey into the world of website investing with Matt Raad. Let's dive in!

#WebsiteInvesting #DigitalAssets #Entrepreneurship #podcastinterviewer

Get started today → https://offer.flipsystem.com?el=youtubeericmartel

👍 Subscribe to be notified for future videos: https://www.youtube.com/c/BreakAwayfromtheRatRace

For more resources and content, check us out below!

🚀 Founder of FlipSystem, MartelTurnkey, and RocketOffr.

📚 Get a copy of my book https://www.amazon.com/dp/B08KWM5PW1

👉 Subscribe to my other channel https://www.youtube.com/@ericmartelofficial

⭐️ Following me on all social media @ericmartelofficial

👨‍🏫 Mentorship https:/marteleric.com/mentorship

💻 Check out my Personal Website https://marteleric.com

Guest: Matt Raad

Book Matt Raad for your show

92+ podcast & stage appearances. Remote or in studio, broadcast-grade audio.

Request an interview →