Matt Raad · November 12, 2025

Podcast: One Question
November 12, 2025 · 34 min
“Websites are like online real estate. They can generate passive income and provide long-term wealth.” What if your path to financial freedom didn’t start with money, but with curiosity and a willingness to take risks? Matt Raad is an entrepreneur, investor and educator who has…
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Digital Investor and Educator on Building Online Income for Life on Your Terms
30 Years Entrepreneur & business investorSince 2008 Website investing pioneer100–800 Live & online event audienceseBusiness Institute CEO & Co-Founder
Matt Raad is a 30-year entrepreneur, digital investor, and CEO & Co-Founder of eBusiness Institute, Australia’s leading digital skills training organisation. After starting his career as a zoologist studying kangaroos in the Australian outback, Matt rejected the conventional path and built wealth with his wife Liz by buying, growing, and selling businesses instead of relying on property, a corporate career, or the traditional wealth playbook.
Eighteen years ago, Matt and Liz took that same business-buying approach online and became pioneers in buying, renovating, and selling websites as digital real estate. Today, Matt is one of the leading voices helping millennials, burnt-out professionals, and aspiring entrepreneurs build AI-leveraged digital businesses they own, control, and can one day sell as 6–7 figure assets.
Matt’s message is especially timely for a generation that has been sold a path that no longer works: expensive degrees, insecure careers, unaffordable property, and income that disappears the moment they stop working. Through eBusiness Institute and the Digital Investors Podcast, he teaches people how to earn while they learn, use practical digital and AI skills, create cashflow from home, and build real future security through ownership.
A regular guest on major business and wealth podcasts including Rich Dad Radio, Entrepreneurs on Fire, and RASK, Matt brings a rare mix of contrarian thinking, practical strategy, and lived experience.
“Websites are like online real estate. They can generate passive income and provide long-term wealth.” What if your path to financial freedom didn’t start with money, but with curiosity and a willingness to take risks?
Matt Raadis an entrepreneur, investor and educator who has built a life around financial freedom, digital innovation and teamwork. Alongside his wife Liz, Matt is one of the early pioneers of website investing - the strategy of buying, renovating and selling websites to create cash flow and long-term wealth. Together, they transformed this once-niche idea into a proven system that helps everyday people generate leveraged, location-independent income.
Their journey began far from the digital world. Originally trained as zoologists, Matt and Liz transitioned from buying and growing traditional businesses into multi-million dollar mergers and acquisitions, and eventually into the online marketplace. Through their company and education programs, they have helped thousands of beginners build 6- and 7-figure incomes using digital assets.
Matt’s story is one of curiosity, persistence and reinvention. With nearly three decades of experience in entrepreneurship, investment and education, he continues to inspire others to embrace new opportunities and use digital skills to create freedom, flexibility and a life by design.
For more information about Matt, check out these places;-
Website: E-Business Institute
Linkedin: Matt Raad
Podcast: digitalinvestors.com
Youtube: Youtube.com/@DigitalInvestorShow
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Guest: Matt Raad
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