Corporate CPR

Corporate CPR Episode 100: How Communication Might Be Killing Your Organization

Pam Hurley · December 6, 2023

Executive Coach · Life Coach · Entrepreneurin

Interview with Pam Hurley

Corporate CPR Episode 100: How Communication Might Be Killing Your Organization — Pam Hurley

Podcast: Corporate CPR

December 6, 2023 · 32 min

On today’s episode we are talking about how communication might be killing your organization. Pam Hurley, PhD, is the founder and president of Hurley Write, Inc., a certified women-owned small business. Pam’s teaching style has been described as “energetic” and…

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Corporate CPR Episode 100: How Communication Might Be Killing Your Organization

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Key topicsDemocratizing Effective Writing: Bridging Backgrounds and ProfessionsOne of the core beliefs driving our work is the idea that everyone, regardless of their background or education, can master effective writing. We've successfully worked with a diverse range of professionals, from engineers at leading tech firms to finance experts at global corporations. By providing accessible strategies, we're democratizing the art of writing, ensuring it's a skillset available to all, irrespective of their role or field. The Impact of Subpar Writing on Business Efficiency and ProductivityIn business, time is a precious resource. When writing falls short, it can have a significant ripple effect on productivity. Managers often find themselves in the unexpected role of editors, diverting valuable time away from their primary responsibilities. This scenario is far too common, and it's a major roadblock to efficient operations. How to Ensure Writing Improves Long-TermWriting is something that must be practiced and supported; however, many organizations have nothing in place to onboard new writers and/or ensure that good writing is valued and supported. Every company that values good writing must have an entire system in place to ensure employees know what quality looks like and that good quality is maintained. We help companies put a process in place so that everyone knows what quality writing looks like and that it’s maintained. View all topics →

About Pam Hurley

Empowering Professionals: The Journey to Transforming Writing Skills

35+ years Corporate writing trainingHundreds Organizations servedCertified women-owned Small businessFounder Hurley Write

Pam Hurley, PhD, leads Hurley Write Inc., a certified women-owned small business renowned for its tailored professional writing training. Her teaching approach, described as energetic and direct, has empowered countless clients to revolutionize their writing strategies. With a background in academia, Pam’s introduction to readability studies during graduate school sparked a revelation, ultimately shaping her students' writing proficiency and confidence. This furthered Pam’s dedication to dispel the myth that writing is an innate talent, leading her on a path away from academia, to founding Hurley Write, with a new mission to help professionals and organizations achieve the calibre of writing needed to further their businesses.

Hurley Write, Inc., has over 30 years of experience collaborating with professionals from industry giants like Bayer, Novartis, and Intel. Hurley Write’s executive consultants, experts in professional writing and teaching, employ the client's own writing samples to create highly customized training. The "white-glove" service ensures a seamless experience. Pam's belief is that effective writing is a skill anyone can develop, irrespective of background or education. Her team equips professionals with the tools to approach writing with confidence and efficiency by leveraging their innate problem-solving abilities.

Under Pam's guidance, Hurley Write, Inc. stands as a beacon of expertise in professional writing.

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About this episode

On today’s episode we are talking about how communication might be killing your organization.

Pam Hurley, PhD, is the founder and president of Hurley Write, Inc., a certified women-owned small business. Pam’s teaching style has been described as “energetic” and “straightforward.” Indeed, many clients credit Pam with giving them the strategies they needed to start thinking critically about their own writing.

Episode Highlights:

Impact of Effective Writing: Effective writing plays a critical role in shaping an organization's reputation, customer relationships, and financial success. Poor writing can lead to confusion, questions, and damage to the company's image.

Undervaluation of Writing Skills: Many organizations undervalue the importance of writing skills, expressing a need for quality documents while neglecting to invest in the development of their employees' writing proficiency. There is an assumption that a college education ensures adequate writing skills.

Time and Cost Consequences: Poor writing has not only communication quality implications but also significant time and cost repercussions due to repeated document iterations and reviews. This is especially noticeable when employees, such as project managers, are burdened with excessive reviewing responsibilities that detract from their primary roles.

Equal Rigor for Internal Communication: Internal communication, encompassing emails and other documents, deserves the same level of scrutiny as client-facing communication. Miscommunication internally can lead to problems, impacting relationships and rapport within the organization.

Audience-Centric Writing: Deep understanding of the audience is crucial in effective writing. Knowing the attributes, relationships, and context of the reader aids in tailoring the tone, voice, and content appropriately. This prevents misunderstandings and enhances the overall effectiveness of communication, both internally and externally.

Pam’s Top 3 Takeaways for the Audience:

1. Think of the organization in terms of the communication. Is there an organizational problem? Do you have a communication standard in place?

2. Writing should be part of your overall strategic plan for the company.

3. Always think about the planning of your documents.

How to Connect with Pam:

Website: https://www.hurleywrite.com

LinkedIn: https://www.linkedin.com/in/hurleywrite/

Guest: Pam Hurley