How to improve your sales process - Andy Dickens, Virtual Sales Limited
Andy Dickens · February 20, 2023
Interview with Andy Dickens
Podcast: The Founder Files
February 20, 2023
In this episode with Andy Dickens, founder of Virtual Sales Limited, we discuss how to develop a sales capability within a scaling business. We dive deep into the nitty-gritty of sales strategy, from setting clear sales targets to cultivating a culture of excellence. And the…
About Andy Dickens
Mastering the Art of Business Development: Insights from a Seasoned Expert - Andy Dickens CEO Virtual Sales
25 years Founder & CEO, Virtual Sales30+ Corporate salespeople managed2023 Clutch Top Appointment Setting CompanyVisio Europe Early employee
Andy Dickens is an experienced Business Development Consultant who, along with a team of colleagues, brings over 50 years experience of working in business development in the IT software industry.
He has held several senior management roles with software vendors such as Visio – A US-based company specializing in drawing and diagramming software, where he was one of the first employees in Europe.
He was instrumental in setting up and running the Channel in Northern Europe, the Middle East, and Africa and also in recruiting and managing a team of over 30 corporate salespeople by the time he left the company and was acquired by Microsoft.
Along with a team of associates and a wide network of contacts, Andy set up Virtual Sales Ltd, a bespoke IT telemarketing and appointment-setting company, in 2001, and recent clients include Microsoft, Juriba, Kogo, Truth in IT, and Media Services.
About this episode
In this episode withAndy Dickens, founder of Virtual Sales Limited, we discuss how to develop a sales capability within a scaling business.
We dive deep into the nitty-gritty of sales strategy, from setting clear sales targets to cultivating a culture of excellence.
And the best part? Andy's insights are applicable to businesses of all sizes, from startups to established enterprises.
But here's the real kicker: by listening to this episode, you're not just getting tips and tricks for building a successful sales team. You're getting a masterclass in entrepreneurship. Because let's face it, without sales, a business can't survive.
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