Architecture Business Club with Jon Clayton

Why Architects Should Build Project-Based Teams with Kevin Kennon | 102

Kevin Kennon · October 9, 2025

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Interview with Kevin Kennon

Why Architects Should Build Project-Based Teams with Kevin Kennon | 102

Podcast: Architecture Business Club with Jon Clayton

October 9, 2025 · 49 min

Jon welcomes William Ringsdorf, founder of William Ringsdorf Consulting, who shares insights on how architecture firms can master profitability and process. William explains that most pricing issues stem from a failure to clearly communicate value and set proper boundaries. He…

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Why Architects Should Build Project-Based Teams with Kevin Kennon | 102

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Architecture Business Club with Jon Clayton

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Key topicsGood Bones — Why the Best Return Is in the Building Already StandingKevin Kennon has spent 40 years putting buildings up and taking old ones apart, including the conversion of the American Express Building in Tribeca and the rebuild of Macy's Herald Square. Most developers price a site as if the structure on it were a cost to clear, when the frame, floors and shell are often the most valuable thing in the deal. He walks through how he reads an existing building for what it can carry, where reuse beats new construction on cost and timeline, and where it does not. Listeners leave able to look at an older property and tell whether the return sits in the land or in what is already standing.Own Worst Client — Why the Best Projects Start When You Stop Taking CommissionsAfter 40 years taking commissions from other people, Kevin Kennon founded Beyond Zero DDC and became the client he used to work for. He argues that the work practitioners are proudest of only happens when they carry the risk themselves, and that waiting to be hired quietly caps what a firm can ever build. He covers what changed once he was raising the money, picking the sites and answering to investors: slower decisions, harder trade-offs, and far fewer compromises written into someone else's brief. Listeners leave with a clear view of what a practice gives up by staying on the commission model, and what it takes to fund a first project of their own.How to Build Zero-Carbon Where There Is No Power GridKevin Kennon builds at zero carbon on sites with no power line, no water main and no road, as founder of Beyond Zero DDC and after 40 years on projects as large as the 1.5 million square foot Barclays North American headquarters. A remote site removes the usual escape route: there is no grid to buy clean power from, so the building has to make and store its own. He explains what that forces, from off-grid generation and local materials to the trade-offs between what gets shipped in and what gets built on site. Listeners leave knowing which of those choices transfer to ordinary projects on the grid, and which only work when there is nowhere to plug in.View all topics →

About Kevin Kennon

Award-Winning Architect and Sustainable Design Visionary

40+ Years of architectural practice40+ Design awards20+ Iconic buildings1.5M sq ft Barclays North American Headquarters

Kevin Kennon is an internationally renowned architect with more than 40 years of experience designing landmark cultural, commercial, and hospitality projects around the world. Known for combining design ambition with deep human insight, he brings a humanity-first philosophy to architecture — creating spaces that do more than impress visually; they shape how people feel, connect, recover, and remember an experience.

As Founder and CEO of Beyond Zero DDC Inc., Kevin is leading the development of a new model of luxury hospitality: zero-carbon wilderness resorts designed around intimacy, wellbeing, adventure, and safety. Rather than treating sustainability as a marketing layer, Kevin approaches it as a natural consequence of building responsibly in remote environments — while placing the guest experience at the center of every design decision.

His portfolio includes the 1.5 million square foot Barclays North American Headquarters, the Rodin Museum in Seoul, multiple award-winning Bloomingdale’s stores, and leadership of United Architects, a finalist in the World Trade Center design competition. His work has been featured in the permanent collection of MoMA, New York, and he has received more than 40 international design awards.

Kevin’s expertise spans architecture, adaptive reuse, urban development, hospitality design, and high-level real estate advisory.

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About this episode

Jon welcomes internationally renowned architectKevin Kennon, the founder and CEO of Beyond Zero DDC, to discuss his journey and innovative approach to sustainable design. Kevin shares his experiences, including his involvement in the World Trade Center design competition, and the concept of distributed practice. He explains how this model can help studios access the best talent while remaining competitive and nimble. Kevin also touches on the advantages of working with remote teams, the importance of harnessing new technologies like AI, and the future direction of the architecture profession. The episode provides valuable insights for architects on balancing tradition with innovation in the architecture industry.

Today’s Guest

Kevin Kennon is an internationally renowned architect with over 40 years’ experience in sustainable and innovative design. He’s the founder and CEO of Beyond Zero DDC, leading the creation of zero-carbon luxury eco-resorts around the world. His portfolio includes major projects such as the Barclays North American Headquarters, the Rodin Museum in Seoul, and award-winning Bloomingdale’s stores. A finalist in the World Trade Center design competition, Kevin has received over 40 international design awards and has work in MoMA’s permanent collection. He also lectures at top universities and contributes widely to discussions on urban development and climate change.

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Episode Highlights

00:00 Introduction

00:45 Meet Kevin Kennon

04:10 Understanding Distributed Practice

10:19 Challenges and Misconceptions of Remote Teams

16:49 Success Stories of Distributed Practice

22:24 Kevin's Career Journey

25:20 9/11, Ground Zero, and the World Trade Centre Design Competition

27:56 Advantages of Running Your Own Practice

30:46 The Future of Architecture and AI

39:08 Advice for Younger Practices

43:55 Main Takeaways

45:32 Favourite Travel Destination

46:42 Final Thoughts

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Key Takeaways

You can achieve more by building teams for each project and working with people from different places. This helps you find the right skills and makes your work stronger.

You should be open to new ideas and ways of working. Using technology and working with others online can help you keep up with changes in your field.

You will grow if you keep learning and share your knowledge with others. Every project is a chance to learn something new, and working together makes your work better.

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Next Episode

Next time, Jon chats with David Drazil to explore whether design professionals still need sketching skills.